Doreen Bloch is the Founder & CEO of Poshly.com, the personalization technology company. She is also a startup strategy consultant and author of the book, The Coolest Startups in America (February 2012). She grew up in the Silicon Valley, and now resides in New York City.

Doreen is a graduate of the Haas School of Business undergraduate program at the University of California, Berkeley where she was awarded the Jack Larson Fellowship for Entrepreneurship & Innovation. She was most recently an Associate for FinTech startup AxialMarket and former Analyst on the Strategy & Marketing team at SecondMarket, where she worked on auctions for private companies' shares, like Facebook Inc.

She is the founder and former publisher and editor of Cal's award-winning and well-recognized fashion publication, BARE magazine. She also serves as an Advisor to DREAM NYC, a non-profit to promote financial literacy.

Doreen is a member of the Young Entrepreneur Council. Doreen's work has been featured by The New York Times, Inc.com, The Wall Street Journal, Under30CEO, Fox Business, The Huffington Post, Forbes, Forbes Women, Women 2.0, MSN's Business on Main, Feministing, LifeHack, Girls in Tech, Daily Muse & more.

"Doreen knows how to produce results. Each time we meet, HFIN ONE takes giant leaps forward. She has made substantial contributions to the effectiveness of our platform and sales and marketing campaigns. She has been an asset to our company and I am grateful that she is on our side."

— Eric Slaim, CFA, Founder, HFIN ONE

"Doreen has enough positive energy to light up a football field. No matter how immense the work load, no matter how late at night it is, no matter what the subject matter is, Doreen will finish any and every project to its perfection... She is an encouraging team player and motivates all of her surroundings to be the best worker they can be... Doreen is a secret weapon."

— Julie Friedenberg, Graphic Designer, SecondMarket 

"Doreen is truly the brightest, kindest, most professional and most creative person I have ever had the privilage of working with and she has the unique skill of becoming an absolutely invaluable asset to any organization in any position...She is a true entrepreneur through and through, and her energy and ability is infectuous. As an expert in her field, she produces flawless and innovative work. As a team leader, she knows how to bring out the best in everybody around her, inspiring new and exciting projects and always moving forward."

— Taylor Schooley, Graphic Designer, UC Haiti Initiative 

"I have noticed two unique strengths about Doreen in my years of working with her. Firstly, she provides feedback honestly and in an actionable fashion... Secondly, Doreen has an unbreakable enthusiasm for every project and role she takes on."

— Arielle Patrice Scott, Founder, GenJuice

"Her initiative, commitment, and efficacy were all a transition and a milestone in student government over the past ten years. I am delighted to offer her my recommendation."

— Nadesan Permaul, Director of ASUC Auxiliary at UC Berkeley and UC Berkeley Lecturer

"Doreen came to Technorati Media as a summer intern. From the day she started, she added the value of someone with years of experience. She's clearly a talented and competent marketing/pr person, but what struck me most was her ability to notice and make connections among market trends and developments."

— Jennifer McLean, Head of Marketing, Technorati Media

"Doreen is very business savvy. She identifies opportunities and works diligently at executing them. She always was clear in giving directions and [making] her expectations. She was a joy to work with and any time I was around her, I learned something new."

— Jonathan Rodriguez, Managing Editor, BARE magazine

"...Her work ethic speaks for itself: because of the changes she implemented, I have seen an increased recognition by the public of the presence the ASUC has on the UC Berkeley campus. Her presence within this organization left a lasting impact."

— Diny Huang, Secretariat, ASUC

"This year's MCD [Marketing & Communications Director] Doreen Bloch has gone above and beyond the expectations of her predecessors and the constitutional requirements of her duties..."

— ASUC student government Senate, Resolution